Nick Kolenda – Pricing Psychology
Unlock the secrets of consumer behavior and decision-making with Nick Kolenda’s comprehensive course on Pricing Psychology. Dive deep into the intricate strategies and psychological principles that influence how prices are perceived and decisions are made in the marketplace. Gain practical insights and techniques to optimize pricing strategies, enhance customer perceptions, and maximize profitability. Join Nick Kolenda and master the art of leveraging psychology to drive sales and business success through strategic pricing.
Introduction
- Video 1: How Do We Evaluate Prices?
Choosing Your Price
- Video 2: Which Numbers Should You Choose?
- Video 3: Should Your Price Be Rounded or Precise?
Displaying Your Price
- Video 4: What’s the Best Visual Size for Your Price?
- Video 5: Where Should You Position Your Price?
- Video 6: What Should You Put Next to the Price?
- Video 7: How to Design Your Pricing Package
Motivating Your Customer
- Video 8: How to Reduce the Pain of Paying
- Video 9: How to Structure the Payment
- Video 10: Which Products Should You Discount?
- Video 11: Which Type of Promotion Should You Offer?
- Video 12: How Large Should Discounts Be?
- Video 13: How to Frame and Display Your Discount
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